Your investment club
is your achievement and you must have worked day and night to keep it up and running. For this, one of the most
important tasks is to bring in more and more investment club members to your club. Members are the
fuel that keeps the engine of the investment club running.
Members of the club may drop out for
various reasons. They may change their workplace or profession, or may have other commitments that may force them
to change jobs. Some members may lose interest in your club. It is even possible that the founding members too
eventually withdraw from the club.
In this scenario, you might face several
daunting questions. Can you and should you fill the spaces of the departing members with new club members? If yes,
what is the best way to have more members on board, without making a negative impact on the functioning of the
club?
How you bring in new members into your club
also depends on what sort of club you have; physical or online. The ways of getting new people are different in the
case of both these. You should note, that in both instances, the SEC prohibits public solicitation of
members. In the case of online investment clubs, the selection and evaluation of new members is
difficult and one can only depend on the information provided by them.
A simple system of getting new members in
an online club is to invite interested membership to attend your meetings. As an owner of the club, you may then
formally invite the potential members of the club to apply to be a member. This can be made a regular investment
club advertising feature. They can submit their resume, which can be circulated amongst all the members of the
club. This will help the existing members to know the person and his or her background.
The potential investment club member can
also participate in club discussions for some time. You can then get a small voting process initiated and ask
people to vote if they want the person to get in. So, considering the person’s qualification and number of votes he
or she gets, you can admit the person into the club.
This system of getting in new members works
really well. It helps the existing members to have their say in the induction of new club members. The resume and
participation in the discussions gives them the opportunity to get to know the potential member. The potential
member also gets a fair chance to express himself and prove that he is a good choice as a new investment club
member.
To keep the existing members with the club
for a long time, it is important to keep them organized. There should be an occasional round of compatibility to
find out how serious the investment members are towards the club and how much they are
committed.
Communication is also an important tool to
keep the members attached to the investment club. As an owner, you should make the time to interact with the
members, listen to their grievances and give them the needed inspiration to work with the
club.
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